• Français
    • ADN Group
      • Our expertise
      • Our team
      • Our actions
      • Our collaborations
      • Our clients
    • MASTERCLASS
      • Trainings
      • Subscriptions
    • SEMINARS
      • Conferences
      • Team Buildings
      • Workshop
      • Ultimate Negotiation
    • Support
      • Crisis Management
      • Complex Negotiation
      • Mental preparation
      • Top Management
    • TESTS
      • ADN Insider
      • NSTAA®
      • TOTAC©
    • Medias
      • press review
      • Our books
      • Our podcasts
      • Negotiation Bulletin
      CONTACT
    • ADN Group
      • Our expertise
      • Our team
      • Our actions
      • Our collaborations
      • Our clients
    • MASTERCLASS
      • Trainings
      • Subscriptions
    • SEMINARS
      • Conferences
      • Team Buildings
      • Workshop
      • Ultimate Negotiation
    • Support
      • Crisis Management
      • Complex Negotiation
      • Mental preparation
      • Top Management
    • TESTS
      • ADN Insider
      • NSTAA®
      • TOTAC©
    • Medias
      • press review
      • Our books
      • Our podcasts
      • Negotiation Bulletin
    •  CONTACT

    Influential Selling

    Influential Selling

    96%
    of people recommend the course

    97%
    of people are certificated

    Satisfaction rate 4.7/5

    Intra Custom made

      2 days/14h   1500 € / participant

    Hosted by Julie Duret
    in our parisian agency.

      Download the training program
    Contact us

      Our entire team is at your disposal to set up training adapted to your needs as soon as possible.

      Consult us

    led by a professionnal of your choice
    on the site of your choice (your premises, a hotel, our agency, etc.) or remotely


    Contact us

    This two-day training course gives you the tools to close a deal, without needing to know how to negotiate. ADN’s experts put emphasis on preparation, the technical steps needed to grasp the opposing party’s motivations and needs, dealing with most frequent objections, the relationship to confidence and closing the deal.

    Instructor :

    With a commercial background, Julie has held management and sales positions in multinationals and prestigious brands: Unilever, Marie, Kellogg's, Danone and Blédina. Today, at ADN Group, Julie trains companies of all sizes on emotional selling and the management of sales teams.

    Objectives :

    • Structure your preparation in a professional way
    • Understand the other to adapt to their needs
    • Conquer the heart then the mind
    • Develop your confidence
    • Overcome objections

    Training program

    DAY 1

    PREPARE THE SALE

    Investigate the market and the competitive universe
    Identify and qualify your prospects
    Define and prioritize your objectives (7S method)
    Master story telling and prepare your mind

    LINK CONTACT

    Pass the telephone barrier and break the ice
    Introduce yourself in a brief and impactful way
    Hook your contact in a few words
    Countering an unfavorable context

    ANALYZE NEEDS

    Knowing how to question skillfully and listen genuinely
    Identifying the customer profile (ESSENCER method)
    Validate customer needs
    Manage the imponderables

    CONVINCE ABOUT THE PRODUCT

    Select the right arguments
    Master assertiveness and influence
    Stand out from competitors
    Talking about prices without taboo

    DAY 2

    MOVE AND REASSURE

    Understand customer emotions
    Manage your own emotions
    Dare to take risks
    Install trust

    MINIMIZE OBJECTIONS

    Recognize and handle an objection
    Reduce a customer obstacle
    Reassure by being irreproachable
    Frame a bellicose client

    ENCOURAGES PERFORMANCE

    Gain in efficiency
    stay optimistic
    Avoid recurring pitfalls
    Learn from failures

    NOTIFY THE CONCLUSION AND THE DEBRIEF

    Complete your sale
    Update your balance sheet
    Receive a debriefing and feedback
    Manage your prospects and customers

    Dramatize training

    Practice individual and collective sketches
    Create your performance ritual
    Gain self-confidence

    Training schedule

    . During the masterclass:

    • Teaching content: introduction, videos, audio recordings, exercise material…
    • Individual training activities
    • Booklet including all necessary information

    .After the masterclass:

    • Recommended reading
    • Certificate

    evaluation

    Evaluation of certifiable skills using:
    A complete debriefing of practical cases and situations during the training course.

    certificate

    This training allows, after an evaluation procedure, to obtain the training certificate in Influential Selling issued by ADN Group.

    Avis :

    audience :

    The Influential Selling training course will allow any participant who need to strengthen their sales techniques and their management of emotions

    prerequisite :

    None

    accessibility :

    We attach the greatest importance to ensuring that everyone is well received and feels good during our masterclasses. Also, we are delighted to adapt our services to all profiles and all failures. Do not hesitate to contact us.

    ADN GROUP, 9, RUE GUÉNÉGAUD
    75006 PARIS
    + 33 1 58 56 26 25

    Contact
    Legal information Terms and Conditions FAQ
    Gérer le consentement aux cookies
    Pour offrir les meilleures expériences, nous utilisons des technologies telles que les cookies pour stocker et/ou accéder aux informations des appareils. Le fait de consentir à ces technologies nous permettra de traiter des données telles que le comportement de navigation ou les ID uniques sur ce site. Le fait de ne pas consentir ou de retirer son consentement peut avoir un effet négatif sur certaines caractéristiques et fonctions.
    Statistiques Always active
    Le stockage ou l’accès technique est strictement nécessaire dans la finalité d’intérêt légitime de permettre l’utilisation d’un service spécifique explicitement demandé par l’abonné ou l’utilisateur, ou dans le seul but d’effectuer la transmission d’une communication sur un réseau de communications électroniques.
    Préférences
    Le stockage ou l’accès technique est nécessaire dans la finalité d’intérêt légitime de stocker des préférences qui ne sont pas demandées par l’abonné ou l’utilisateur.
    Statistiques
    Le stockage ou l’accès technique qui est utilisé exclusivement à des fins statistiques. Le stockage ou l’accès technique qui est utilisé exclusivement dans des finalités statistiques anonymes. En l’absence d’une assignation à comparaître, d’une conformité volontaire de la part de votre fournisseur d’accès à internet ou d’enregistrements supplémentaires provenant d’une tierce partie, les informations stockées ou extraites à cette seule fin ne peuvent généralement pas être utilisées pour vous identifier.
    Marketing
    Le stockage ou l’accès technique est nécessaire pour créer des profils d’utilisateurs afin d’envoyer des publicités, ou pour suivre l’utilisateur sur un site web ou sur plusieurs sites web ayant des finalités marketing similaires.
    Manage options Manage services Manage vendors Read more about these purposes
    Voir les préférences
    {title} {title} {title}